The streaming video analytics platform

NPAW is the global leader in holistic, end-to-end video intelligence solutions for streaming services

video intelligence

One tool, all the solutions

Everything your video streaming business needs to thrive, on a single platform

End-to-End monitoring and correlating of data across the entire OTT delivery chain

Real-time measurement of your user’s perceived quality of experience, in and out of the video player

Explore our solutions →

Content performance and user journey across the customer lifecycle

Holistic understanding of content consumption and user behavior patterns to improve product development and the user experience

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Enable smart multi-CDN switching and monitoring

Automatically select the right CDN to meet business and audience requirements all based on real-time quality of experience data

Explore our solutions →

The NPAW
advantage

Learn how the NPAW Suite’s comprehensive streaming video analytics capabilities can boost your business

Rely on the most advanced video analytics suite in the market

2+ trillion

Events processed daily

200+

Customers worldwide

197

Countries tracked (every single country in the world)

100+

Metric & dimensions filter options

nab-2025-npaw

UPCOMING EVENT

NPAW at NAB 2025

6th – 9th April 2025 | Las Vegas

The NAB Show is the premier destination for leaders in the broadcast, media and entertainment industries. It convenes decision-makers from around the globe, offering valuable insights, cutting-edge tools, and innovative technologies that enable storytelling at scale. Nowhere else where you will experience emerging trends across artificial intelligence, the creator economy, sports, streaming/OTT and cloud virtualization all in one place.

Meet us there→

 

NPAW has the answers

How do I know if I chose the top-performing providers and partners? 
Read more →

Where and when do I have QoE problems?
Read more →

How are recent changes impacting my QoE?
Read more →

Discover our QoE Video Analytics solutions

Are all my ad slots actually being served?
Read more →

Is poor ad quality causing lower engagement and consumption levels?
Read more →

What is the right number of ads, length, and position for my platform?
Read more →

Discover our QoE Ads Analytics solutions

What is causing my users’ app sessions to crash?
Read more →

Where are my users experiencing traffic bottlenecks and slow load times?
Read more →

How many login issues are my users encountering?
Read more →

Discover our QoE App Analytics solutions

How do I secure CDN quality and availability / redundancy at all times?
CDN Balancer →

How can I best switch between CDNs to meet business and quality needs?
CDN Balancer →

How can I ensure reliable, high-quality video transmission?
Multicast Valeria →

Discover our Video Delivery solutions

How does my audience discover and engage with my content?
Audience & Content →    Content Discovery →

How are my strategies driving long-term growth and retention?
Growth & Retention →

How can I maximize ad revenue?
Advertising →

Discover our Digital Experience Intelligence solutions

How do users actually navigate my platform?
User Journey →

How can I maximize the value of every session?
User Journey →

How can I test and validate changes with confidence?
Experiments →

Discover our Digital Experience Intelligence solutions

How do I personalize the experience of my audience?
Recommender →

How can I deliver the right content at the right time?
Recommender →

How can I detect unfair account sharing?
Share Blocker →

Discover our Digital Experience Intelligence solutions

How can I monitor service quality of my infrastructure?
Monitoring End-To-End →

How can I replicate end-user devices of my customers?
Monitoring Probes →

How can I automate troubleshooting & QA?
Monitoring Probes →

Discover our QoS Monitoring solutions

A single suite

With the NPAW Suite, you have all the streaming video analytics solutions you need on a single platform.

The all-in-one approach allows you to avoid data inconsistencies between teams, providing a single source of truth that eliminates interdepartmental disconnect, increases efficiencies, and allows your entire organization to make cohesive data-driven decisions.

Plus, you cut down costs by having to pay for and maintain only one analytics tool as opposed to several ones.

Analytics for the global streaming industry

The NPAW Suite works with all video players in the market and handles up to 15 billion video plays globally every month.

We serve all key actors involved in the video streaming space, from OTT platforms to telecom operators and broadcasters.

Our analytics solutions include OTT video analytics and video audience measurement, video app analytics, CDN load balancing, and video advertising analytics. 

Reliable, real-time insights

The NPAW Suite of streaming video analytics solutions delivers reliable, real-time insights with no granularity compression.

Our solutions are CDN and player agnostic and provide you with a reliable, vendor independent assessment of your service’s quality of experience and quality of service.

With unlimited multi-dimensional filtering and over 85 metrics from which to choose, you can look at and segment data in real time with 1-minute granularity.

Holistic optimization

Thanks to the NPAW Suite’s real-time streaming analytics solutions, you can optimize every key aspect of your video streaming platform.

Video content analytics and video engagement metrics give you visibility into your content’s performance, while video session tracking and video app analytics allow you to understand how your users navigate your video app.

Combined with insights into CDN performance and platform performance, NPAW offers wholistic software to improve video quality of experience and service.

 

The latest industry updates and resources

Preview of white paper on how to measure video streaming quality

CASE STUDY

How we built a next-generation
M-CDN balancer for video streaming

Preview of white paper on how to measure video streaming quality

CASE STUDY

How Deutsche Telekom and NPAW ensure best in class video quality

CASE STUDY

How Customer Experience Visibility Optimizes QoE for Technical Teams at LaLiga

Improve your Quality of Experience with NPAW

Contact us to receive a free product demo. Discover the impact Quality of Experience has on your product.

Join NPAW's NAB Happy Hour | Apr 6–8 | 4.30–6 PM | Booth #W2355, West Hall

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