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S Sport Plus Partners with NPAW to Maximize Quality of Experience

Barcelona/Istanbul – January 21, 2025

NPAW Introduces Publisher Analytics

NPAW announces its partnership with S Sport Plus, the first “Sports only” streaming video service in Turkey. This collaboration adds NPAW’s best-in-class Video QoE analytics to the market-leading streaming sports experiences and video quality of S Sport Plus. 

‘’User satisfaction and premium content are key to our business in a quite competitive market in Türkiye. Offering end-to-end video intelligence solutions, NPAW will help us deliver seamless streaming experience across all devices for our premium content. We’re excited to build a partnership with NPAW’’ stated Özgür Oğuz, Chief Marketing and Customer Relations Officer of S Sport Plus.

As part of the Saran Group, S Sport Plus offers premium OTT live streaming sports, as well as video on-demand content across a variety of sports organizations including EuroLeague, LaLiga, Serie A, NBA, EuroCup, ATP Masters 1000, MotoGP, UFC and NFL. 

By partnering with S Sport Plus, NPAW is increasing its footprint in Turkey by adding one of the country’s largest and most popular media companies to its portfolio of clients.

“We’re really excited about working with S Sport Plus. They are Turkey’s leading Sports OTT platform and a pioneer in premium sports streaming in this highly competitive market,” stated Eylem Kehribar, NPAW’s Business Development Director for Turkey, based in Istanbul.

“With the NPAW Suite of Analytics, we can help Turkish operators and media/video suppliers deliver the highest quality Turkish content to customers around the world.”

NPAW’s fully customizable analytics platform will help S Sport Plus identify performance anomalies, enhance user satisfaction, and ensure a seamless streaming experience across all devices. NPAW Suite has features such as real-time anomaly detection, root cause analysis and alerts that give S Sport Plus actionable insights for agile decision-making.

About S Sport Plus

As “Host of the Sports”, S Sport Plus offers Live and On-demand events across the sports landscape including some of the world’s largest competitions and associations. It’s also Turkey’s first OTT platform exclusively for sports content, showing over 700 hours of live broadcasts each month across different sports branches. Using the “Multiview” feature, users can view up to 4 different live broadcasts on the same screen.

About NPAW

NPAW is a global leader in streaming video intelligence. The NPAW suite of analytics solutions provides advanced visibility and actionable insights on platform performance, app and video player navigation, audience behavior, advertising and content efficiency. NPAW serves more than 190 video services and processes over 100 billion plays per year worldwide.

Established in 2008 by co-founders of the video streaming service Wuaki TV, which was later sold to Rakuten, NPAW has offices in Barcelona and New York with teams around the world.

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