Understand The Real User Journey and Optimize

Map how your audience actually navigates your platform and interact with key features. Identify hidden patterns, bottlenecks, and opportunities to refine the digital experience of your audience and keep them engaged.

video content analytics

Don’t guess. Understand, and act.

Make Every Interaction Count

Analyze every interaction with your platform to provide an enhanced digital experience by knowing what works and what needs improvements.

Keep Users Engaged For Longer

Leverage the power of product analytics to detect bottlenecks, drop-offs and pain points that disrupt the digital experience, and make data-driven decisions to keep them engaged.

Deliver a Personalized & Optimized Experience

See How Users Really Navigate

Visualize User Journeys

Map how users interact with your platform to uncover optimal navigation paths and drop-off points.

Disengaged Paths

Detect session drop-offs and common barriers to take action and reduce churn.

External App Usage

Analyze which external apps your audience interacts with the most to improve integrations and partnerships.

Ensure the Value of Every Interaction

video content analytics

Player Interaction

Track how users interact with playback controls, subtitles, and other player features.

Playback States

Identify shifts between active and passive viewing to keep them engaged.

Engagement Actions

Discover what actions drive engagement, and which are ignored to optimize usability.

NPAW helps give Gaia a confident view into the quality of our delivered content.

Jason Riley

Snr. Director of IT/Ops

Actionable Insights

Real-Time User Journey Insights

Track real-time key user journey insights to identify pain points and take immediate action to optimize the digital experience.

Predictive Trends

Use the data available to anticipate trends and identify unexpected actions, refine your strategy and maximize ROI.

Unlock an Optimized User Journey for Maximum Engagement

Contact us to receive a free product demo. Discover the impact User Journey Intelligence has on your business.