Imagine cutting-edge technology combined with artificial intelligence specifically designed for video analysis that provides real-time data and insights about your streaming platform. Are your users about to experience increased buffer time due to CDN issues? Has delivery latency suddenly become problematic, and you need to figure out what happened exactly and how many users are affected? Is your bounce rate increasing because users are leaving after viewing just one page?
Revolutionize your real-time capabilities
What if you could access detailed information about all these issues within a single platform, allowing you to address buffer time problems before users even notice? What if you knew exactly what was causing latency issues and could prevent them before they occurred? Or maybe your users are leaving because of unnoticed ad overloads or poor click responses. With our latest advancements in the NPAW Suite, you can uncover all this and more. Our AI tool, NaLa, detects the slightest change in user behavior by identifying deviations from standard patterns and provides real-time notifications to the streaming service provider.
Real-time data analytics is a game-changer for businesses striving to meet and exceed user expectations. By analyzing live data and tracking a variety of events, your streaming service can quickly address disruptions and provide the highest quality experience possible. NPAW’s solutions, enhanced by our exclusive AI tool, empower companies to monitor performance continuously and respond promptly to potential issues, minimizing customer churn and improving user experience.
“Real-time video monitoring has become a critical component for streaming businesses eager to enhance service quality and user engagement.”
NPAW applications and tools: designed to boost your business
NPAW Video Analytics, for example, offers a comprehensive suite of features designed to transform streaming services. With exclusive tools like Alerts and Tracking, it supports both technical and customer service needs. The Alerts tool provides real-time notifications of abnormalities and allows for fully customizable thresholds and filters. Its AI-based anomaly detection swiftly flags incidents, notifying you of significant events as they occur.
Our Tracking tool delivers in-depth analysis of user interactions, capturing every event from entry to exit of every video play. It offers insights into consumer behavior by tracking individual videos and sessions, helping you understand patterns, explore specific data points, and share insights seamlessly across teams. This granularity helps refine services, delivering personalized experiences by analyzing real-time KPIs and user-specific data.
Live action: an infinitude of use cases
To assess live activities on your platform, NPAW captures key events during a video play: play time, join time, buffer time, startup and in-stream errors, pauses, resumes, crashes, seeks, average bitrate, and more. These insights provide endless use cases for real-time video analytics, differentiating your services from competitors.
For example, elevate your users’ experience with immediate analysis of their video sessions, capturing events to uncover behavior patterns, key touchpoints, and potential friction areas. Real-time tracking offers precise timestamps for buffering or errors, enabling quick troubleshooting, detailed reporting, and seamless sharing of insights to tackle significant issues.
In another illustrative case, an ad-supported video service can enhance ad performance and viewer engagement by instantly identifying high-traffic periods and ad revenue opportunities. The service dynamically analyzes ad performance across audience, business, quality, and engagement perspectives. This ensures minimal disruption during commercial breaks, allowing quick adjustments to maximize efficiency. Imagine automatically identifying the best times to insert specific ads with our AI: increase ad revenue through optimized ad placement during peak viewing and reduce bounce rates with smooth ad playback.
In a nutshell
Ultimately, real-time video monitoring has become a critical component for streaming businesses eager to enhance service quality and user engagement. By leveraging tools within NPAW Suite, your company can obtain actionable insights and a nuanced understanding of user interactions and market dynamics. These capabilities enable swift responses to issues, fostering a superior viewing experience and sustainable growth. In an ever-evolving industry, adopting real-time analytics ensures competitiveness, innovation, and lays the foundation for long-term success.