Blog

When video platforms talk about understanding their audience, they usually mean what people are watching. It is simple and straightforward: to know what is being watched the most, you learn about the interests of your audience, which can help you optimize your content...

When a new user lands on your video platform, the clock starts ticking. You've already spent significant resources on content deals, marketing campaigns and partnerships to bring them to your platform. But what happens next determines everything. Users don’t churn in...

The New Standard for Understanding and Optimizing Your Video Platform Today’s video and streaming platforms face intense competition and growing user expectations. Tracking what users do is no longer enough. Success depends on understanding how they interact, why they...

NPAW is delighted and proud to announce that we are a sponsor of the BK8 Gresini Racing MotoGP team for the 2025 season.  Gresini Racing is an Italian team with a decorated history in the MotoGP Championship, including 11 podiums last season. It has been home to some...

To celebrate the 50th anniversary of Ramassà, NPAW staff members are joining Ramassà women’s football players and children to watch the UEFA Women’s Champions League match between FC Barcelona and Manchester City.

Through the work of Fundació Formació i Treball, this drive also creates jobs for vulnerable groups.

NPAW closely collaborates with A.E. Ramassà, a global NGO and football club that promotes social advancement through football

Our new hub in Lisbon will serve as a hotbed for innovation in product development, a space to build new products and think outside the box

At NPAW, we are always looking for new and innovative ways to attract top local talent, such as by participating in career fairs and events

From flexible hours and birthday perks to continued education, here are some of the key benefits of being an NPAW employee